Big pay rise

Has anyone else tried a search for the phrase 'big pay rise' in Google? Here, I've done it for you: big pay rise

Is it just me or are the results a bit, well, iffy? They all seem to be either:
(a) this group deserves a big pay rise because they are underpaid and do great things for the community (nurses, teachers), or...
(b) this group demands huge pay rises because they have the power of collective bargaining (any unionised and militant trade), or...
(c) these people have got huge pay-rises they just don't deserve ('fat cat' bosses, actors/actresses)

But none of them are, hey, this guy has got a huge rise, wasn't underpaid before, but deserves it because they do a good job. It's almost as if there is some sort of snobbery about salary, that you can earn too much.

I noticed it when I was looking through jobs that I had/hadn't considered applying for. I realised that I had set a salary factor sub-consciously. Whenever I looked at the advert I would have, in my own mind, a salary increase of about 8-9%. If it was higher I wouldn't consider the job, even if I was a perfect match for the spec because something inside me was saying "uh-oh, that's too much money, you aren't worth that, they want someone better."

In fact, reading through the specs of jobs I've not applied for I've missed some really great numbers because I was applying for a salary match rather than an ability match.

That changes this week... I'm going to apply for a job that would give me a humongous pay rise.